Business Development 2.0
Posts tagged business momentum
Now is the Time to Hire Salespeople
Apr 12th
Go into the economic recovery with maximum momentum. Consider hiring salespeople now to propel your company ahead.
Growing up in Denver, Colorado and being an avid skier, learning how to drive well in the mountains is a must. I’m not just talking about when the weather is bad. In fact, what you really need to know is how to maximize your vehicle’s speed with all the hills… no matter what the weather conditions are. You need to learn how to down and up-shift at appropriate times in the hill to maintain your momentum. Colorado natives can see the novice mountain driver: they are the ones riding their brakes on the downhills and crawling on the uphills. They have no clue how to downshift on downhills so that the engine slows the vehicle down instead of the brakes, and in the same fashion, keeps their speed up on the uphills.
In college I belonged to a ‘skisome’ of two other skiers and we drove up every weekend. We would take turns driving and one girl from Minnesota (no, I’m not picking on girls, but I AM picking on Minnesotans) used to struggle to get her perfectly capable Honda CRX up the approaching hill because she would always downshift WAY too late – i.e. when she already lost all the momentum she had when she was approaching the hill. So I told her to try downshifting a little before the upcoming hill. She never had a problem again and I didn’t have to suffer glares from the backseat from fellow Colorado drivers who also lost momentum entering the hill.
“Thanks for the mountain driving lesson, Scott, but what does this have to do with the time being right for hiring salespeople?” And you have a valid question!
This economy has SUCKED, but I think we’re approaching a new hill in the recovery (see Forbes.com Staffing Firms Sensing A Rebound). It appears that the rapid decline has ceased, indicating perhaps a new hill to climb. Therefore I believe it is time to downshift (invest) in areas that will propel your company for growth for many years to come, and a great way to do it is by expanding and hiring your sales team. Right now there are many highly qualified salespeople looking for work and if indeed there is a recovery happening, the timing may be perfect for you to make the right decision to recruit those new sales hires.
What do you think? Are we recovering? Is expanding a sales team a good decision? Let me know…







